The PRISMA project will conduct pilot studies with 8 companies in order to help them to better integrate Responsible innovation in their innovation process and business practices. These pilots will provide case studies and good practices on responsible research and innovation (RRI).
On the basis of the pilots, PRISMA will develop a roadmap that will help other companies also to integrate RRI in their businesses. Several technological fields will be included in the pilots, namely synthetic biology, nanotechnology, self-driving vehicles, and the internet of things.
Why the PRISMA project?
The responsible development of new products and services is becoming increasingly relevant for companies today. Successful implementation often depends on how well the product connects to existing technological, social and regulatory frameworks. The issue of responsibility is especially pertinent with regard to system innovations that are embedded in complex social and technical environments. Societal challenges, such as growing and ageing populations, accelerating urbanization, resource scarcity, climate change, act as both drivers and challenges for innovators. Most importantly, consumers are increasingly demanding safe, healthy, affordable, as well as socially and environmentally responsible products. Companies react to this challenge by implementing more responsible practices so that they may grow their business, attract the best talent, and remain relevant to their investors.
The main objectives of the project are:
Integration of Responsible Research & Innovation (RRI) in the Corporate Social Responsibility (CSR) policies of 8 companies
Providing evidence on how the RRI approach and attention for the gender dimension can improve the innovation process and its outcomes
The development and testing of a roadmap that helps industries to implement RRI in their innovation processes as part of their CSR policy in order to deal with uncertain and sometimes partly unknown risks and public and ethical concerns of transformative technologies
Broad uptake of this roadmap by companies through, industry associations, CSR and branch organizations as well as governments and CSOs.