This workbook was created for LUT University’s PhD researchers, but its content is useful for all researchers and experts looking to brush up on their communication skills.
This workbook mainly concentrates on communication aimed at audiences outside academia. However, many of the tips presented here will also help you succeed in communicating with your fellow researchers.
The workbook has been structured based on the different stages of the PhD process. Feel free to use the workbook in the order we’ve laid out, or skip ahead to the parts you find most interesting and useful. Also note that even if you’re well into your PhD journey, it’s never too late to get to know the basics of communication. You can always return to this workbook during your PhD studies, and even after they’re finished!
What this workbook contains
1. WHY SHOULD YOU USE YOUR PRECIOUS TIME FOR COMMUNICATION?
2. YAY, I GOT ACCEPTED! – THE BEGINNING OF YOUR DOCTORAL STUDIES
2.1 Making strangers and acquaintances understand and remember what you do
2.2 Which social media channels should you use?
2.3 How to make a simple communication plan
3. THE REAL DEAL – IN THE MIDST OF DOING RESEARCH
3.1 How to find the right audience
3.2 How to pitch your topic to funders and potential partners
3.3 The fine art of blog writing
3.4 Vlogging your way into the limelight
4. ALMOST THERE – BEFORE YOUR PHD DEFENCE
4.1 Could you aim to make the headlines?
4.2 The perks of being interviewed
4.3 Last-minute communication tips before the big day