SUMMARY ✎
The “Paths to Engagement” flowchart and guide were created to help those who know that they want to engage with non-scientific audiences but don’t exactly who the best audience is for them, or what type of engagement they’re looking for.
The guide includes specific contents and ideas on how to engage with different audiences:
POLICYMAKERS
Congressional Visits Day
District Visits
Call your legislator
Write your legislator
PUBLIC
Write an op-ed
Use social media
Give a public talk
Or do all this other stuff
K-12 EDUCATION
Participate in a career day
Judge a science fair
Be a mentor
Be a tutor
Give a lab tour
Take your science to the classroom
Host a public event
MEDIA
Is your science newsworthy?
Talk to a Public Information Officer
Write a Press Release
Give an interview
Be a resource for journalists