Homoresponsabilis is a game that addresses ethics and science education. Games are a proven approach when working with children and youth because they fit young people’s natural needs and interest. Made with a user focus, Homoresponsabilis empowers children and youth to help them become responsible consumers who are not swayed by advertising and consumerism. The game aims at developing new knowledge about the role of children and youth as end consumers of natural resources and is focused on questions related with fair trade, corporate social responsibility, education and development, north–south trade relations, management responsibility and ethical business decision-making processes.
The game was developed based on research comparing the ‘rich’ North and ‘poor’ South. It included representatives from the education community, business trade organisations and students of different ages.
All stakeholders have access to the goals, which are described in a project that aims to transfer the learning method to other countries. Stakeholders from CSOs and the education community have access to the project’s procedures.
The idea for the game arose from a need to rethink current values and the ways of doing business. It is a method for teaching future managers and entrepreneurs the importance of considering the needs of all stakeholders in business decision-making processes. Though the game is related to existing teaching methods and tools, it is an alternative way of building youths’ knowledge and skills in business ethics, open communication, corporate social responsibility and business decision-making processes.
The game’s strategy is based on the principle of considering others’ needs, concerns and perspectives. It is envisaged as an interactive teaching tool for use in secondary and postsecondary technical and vocational schools. Though the game is designed to effect change in existing structures, for that to happen, other stakeholders must be included, namely education policymakers, who can enact changes, and researchers, who can measure the game’s impact.
The tool serves as a model of how RRI can be taught (and why it should be taught) in schools. Homoresponsabilis teaches children – the customers and business managers of tomorrow – to extend the main focus of business from making profit to satisfying customers in sustainable ways. To reach the ultimate goal – changing existing practices and, thus, societal behaviour, especially that of particular societal groups – it is essential that all stakeholders are included at beginning of the design and development of such tools.